Client Case Study Zoha Abbas - When I Grow Up

Client Case Study Zoha Abbas - When I Grow Up Um, do you know that Ive coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now and youll hear their stories firsthand in my  Client Case Studies series!  Zoha Abbas is a baby business owner and a super refreshing voice (full of ef bombs) in the Claim Your Multipassionate Nature space with her new site, Multidoer. Just TRY not to fall in love with her and wanna be BFFs 4evah. Why did you decide to work with a creative career coach? Because I was at what felt like the most frustrating intersection EV-ER of miserable at my day-job and hopeful for my future. Ever since I watched Michelle’s CreativeLive course, Create Your Dream Career, I knew she was a person that could help me. As I went through a series of jobs that ranged from not-quite-satisfying to absolutely-hellish, I started developing an idea of what I wanted to create myself.   And finally, about 3 years after I first watched Michelle’s course, it sort of all fell into place. She sent out an email that she had ONE more spot open for clients in the next few months, and I pounced on my opportunity with the thought of “If not now, then WHEN? Get going already!” What were you doing work-wise when we started our sessions? I was working as a Senior Copywriter at an advertising agency. Advertising looks super shiny from a distance. Up close it’s full of rot and decay in a million different ways. That funny taste in your mouth right now is my bitterness about an industry that has crushed many a creative soul. ?? What was your biggest takeaway from our work together? My biggest takeaway was that I can DO THIS. I got validation that my business idea was actually worthwhile, and more than that, I got the validation that I have something valuable to share with the world. That’s a big deal coming from a job where you don’t feel like you or your contributions are valued in any way. It starts to grate on your sense of self. Working with Michelle has not only reminded me that I’M worth spending my own time and energy on, but that I’m capable of giving so many things of value to my creative community. My second biggest takeaway is that you’ve got to ask for help when you need it. This cannot be done alone, nor should it be. I had so many ideas bubbling up inside me with only a vague idea of how to make them come to life. Michelle helped me learn about and prioritize what I could do. Plus, she helped push me outside of my comfort zone, which has only made me grow and learn more. Was there anything else you tried to do as a career between the time we stopped our sessions and what you do for work now? If so, how did it inform your current career? I haven’t tried anything in between stopping sessions and what I do now because our sessions have only wrapped up very recently! But, our sessions have made me open my eyes to a lot of different possibilities for bridge jobs that I might not have seriously considered before. What would you tell someone now that was in your shoes when we first started working together? Whats your best tip to allow them to make a grown-up living doing what they love? My number one tip: stop worrying, you’re gonna be ok. When you are brave enough to be yourselfâ€"even if you make mistakes, even if you fail a few timesâ€"you are always going to be ok. Just try it and see what happens. You will find immense joy and fulfillment at every turn, because even when it sucks, you learn something that is just going to push you that much further forward. If you have your own biz, whats on the horizon for your business? Wed love to hear about any upcoming offerings or goals! I have a business called Multidoer, and I just launched my first course! It’s an 8-week program called The Multidoer’s Guide To Getting Shit Done, and it’s designed to help multipassionate creatives learn how to prioritize, organize and effectively execute all of their awesome ideas. Beyond that, I’m developing an interview series, looking forward to hosting some webinars and genuinely exploring where this amazing ride takes me.